Your real face
Scan once and carry it with you. Your avatar looks like you and emotes like you, so the person across the table is a person — not a preset with a username.
Launching 26 November 2026
First came the real world.Then came the internet.The third one is yours.
Build. Trade. Belong.
A persistent world with your real face in it, land that is genuinely scarce, and an economy answering to the people who live there. Built in Unity for Windows, Android and iOS.
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- Windows(PC client)
- Android(Phone & tablet)
- iOS(iPhone & iPad)
The idea
So what comes next?
First came the real world. Then came the internet. You already live in both — and neither one is enough on its own.
First Land
The real world
Where your body is. Physical, finite and unforgiving — the only land you never chose, and the one everything else is measured against.
Second Land
The internet
Where your attention went. Endless, social and instant, but nothing in it is really yours and nobody actually lives there.
The Third Land
Both, combined
Your real face, a place with an address, work that pays, and people who know you — in one persistent world. HaMooKa is that third land: the one you can truly live in.
What you get
Everything a world needs to feel lived in
Identity, property, craft and company — the four things that turn a piece of software into somewhere you live.
Land you actually own
The map is finite. A plot has one owner, a deed, a price and neighbours. What you hold is scarce, visitable and genuinely yours to sell, rent or refuse.
Build what stands
Shape terrain, raise structures, furnish interiors. Everything persists whether or not you are online — and better buildings earn better returns.
An economy with consequences
Rent, wages, upkeep, taxes and debt all move. Prices are set by players in open markets, not by a table of numbers somewhere in the code.
A character worth growing
Pick up trades instead of classes — builder, broker, host, fabricator. Skills gate what you can make, own and negotiate, and they take real time to earn.
Neighbours, not usernames
Spatial voice, shared streets and district politics. Communities form around who lives next to whom, and reputation follows you down the road.
How it works
From a face to an address, in four steps
No blank canvas, no character sheet to agonise over. You arrive as yourself, walk the map, and buy your first plot before the evening is out.
Arrive as yourself
Bring your real face into the world, then tune everything around it — build, style, voice and name.
Walk the map
Land in a living city of districts, markets and player-made places. Wander in, work a job, get a feel for the going rate.
Claim your plot
Buy your first parcel at auction or from another player, then build on it. Small and central, or large and remote — that is your first real decision.
Make it pay
Rent rooms, host events, run a shop, take contracts. Turn a plot into an address people have a reason to visit.
Gameplay
The game beneath the world
Take the property logic of a board game, remove the board, and let it run in real time for everyone at once. Then give every player a trade, a reputation and neighbours who vote.
No board. No turns. No end of the game — the map keeps running whether or not you are logged in.
Property, rent and leverage
Buy, improve, lease, mortgage. Hold every plot on a street and you set the terms for it — but leverage cuts both ways, and upkeep never stops.
Auctions and open markets
New land clears at auction. Everything else — materials, furniture, contracts, whole estates — trades between players at prices nobody controls.
Earn it, or buy it
Currency comes from playing — rent, wages, contracts, trade. If you would rather visit than grind, you can also buy in-world currency outright: the same currency, the same open markets, no separate premium economy.
Trades and mastery
Progression is horizontal. Master a trade to unlock what you can build, appraise or broker, and become the person others have to come to.
Districts and charters
Neighbouring owners form districts, elect a charter, pool upkeep and set local rules. Territory is won by organising people, not by grinding.
Seasons and live events
Each season reshapes demand, opens new ground and redraws the standings — without ever wiping what you built or what you own.
Real risk
Debt, dereliction, foreclosure and bankruptcy are all live. Ownership means something because it can be lost, and a bad deal is genuinely a bad deal.
The world
Not a place you visit. A place you return to.
HaMooKa is being built as somewhere you can genuinely spend time — a persistent world with your face in it, your address on it, and people who know you there.
“Somewhere between a city you know and a room that is only yours.”
A world, not a lobby
HaMooKa is continuous and shared. Nothing resets between sessions — the map keeps its shape, and so does everything you put on it.
Scarcity makes it real
There is only so much land, and someone already owns the good corners. Value comes from limits, and limits are what make choices matter.
Identity first
Presence starts with a face. Property, craft and reputation are all built outward from a person people actually recognise.
A place you can live in
Somewhere to return to. A street you know, neighbours you recognise, a door that is yours — online, and permanent.
Get in before the doors open
HaMooKa launches 26 November 2026 on Windows, Android and iOS. Waitlist members get early access, the first look at the map, and first pick of names and plots.
FAQ
Questions, answered
The short version of what HaMooKa is, how it runs and when you can get in.
What is HaMooKa?
A persistent social world with a real property economy. You arrive wearing your real face, buy land on a finite map, build on it, trade with the people around you, and grow a character over time. First land is the real world, second land is the internet — HaMooKa is both at once.
So is it Monopoly?
Monopoly is the closest shorthand, and it is where the property, rent and bankruptcy logic comes from. But there is no board, no turns and no end of the game: the map is persistent and real-time, prices are set by players, and progression, trades and district politics sit on top of the economy.
Is it a game or a social platform?
Both. There are systems to master and a very real ladder to climb, but no final score. Most of what happens is people building, negotiating and spending time in places other people made — the game is what gives that weight.
Do I need to install anything?
Yes. HaMooKa is a Unity application, so you install the client for your device — Windows, Android or iOS. One account carries your face, your friends, your holdings and your progress across all three.
Can I really own land?
Inside the world, yes — exclusively and permanently. A plot has one owner and a deed, and you can sell it, lease it, mortgage it or lock the gate. Ownership is in-world; it is not a claim on anything outside the game.
Is there real money or crypto involved?
No crypto, no NFTs, no token, and nothing you own converts back into real money. The economy runs on a single in-world currency. You can earn it by playing or buy it directly, but value only ever flows in — HaMooKa is a game world, not an investment product.
Can I buy in-game money?
Yes. Not everyone wants to work their way up, and treating HaMooKa as a place to visit rather than a career is a perfectly good way to play. You can buy in-world currency directly and spend it on the same land, materials and markets as everyone else — there is no separate premium currency and no items locked behind the purchase. Earning it the long way is still the more interesting game, and most of what is worth having takes time, standing and neighbours rather than a balance.
Can I build my own place?
That is the point. Every plot owner can shape terrain, raise structures, furnish interiors and set who gets in. What you make persists and is visitable whether or not you are online.
When will it launch?
HaMooKa launches on 26 November 2026 for Windows, Android and iOS. Waitlist members get early access, first look at the map, and first pick of names and plots ahead of the public release.